**Privacy Policy for Bella Moda Srl**
This Privacy Policy describes how Bella Moda Srl (Beautiful Fashion Ltd.), located at 14 Via Alessandro Volta, Floor 3, 20121 Milan, Lombardy, Italy, collects, uses, and shares personal data when you use our site, our online platform, and our services. Bella Moda Srl specializes in Fashion Design and Manufacturing, including Haute Couture Design, Ready-to-Wear Collections, Bespoke Tailoring, Fashion Show Production, and Personal Styling.
**Data Controller**
Bella Moda Srl, located at 14 Via Alessandro Volta, Floor 3, 20121 Milan, Lombardy, Italy, is the data controller responsible for your personal data.
**Personal Data We Collect**
We collect the following categories of personal data:
**Contact Information:** Name, address, phone number, and email address, collected when you contact us, register for an account, make a purchase, or subscribe to our newsletter.
**Transaction Information:** Details about your purchases and orders, including product details, purchase date, payment information (handled securely by our payment processors), and shipping address.
**Account Information:** Username, password, and profile information if you create an account on our online platform.
**Usage Data:** Information about how you use our site, including your browsing history, search queries, and interactions with content. This data is collected through cookies and similar tracking technologies.
**Marketing Data:** Your preferences for receiving marketing communications from us.
**Communications Data:** Records of your communications with us, including emails, phone calls, and online chat logs.
**How We Use Your Personal Data**
We use your personal data for the following purposes:
**Providing and Improving Our Services:** To fulfill your orders, provide customer support, personalize your experience, and improve our site and services.
**Communicating with You:** To respond to your inquiries, send you updates about your orders, and provide you with information about our products and services.
**Marketing:** To send you marketing communications about our products, services, and promotions, where permitted by applicable law. You can opt-out of receiving these communications at any time.
**Legal Compliance:** To comply with applicable laws, regulations, and legal processes.
**Fraud Prevention:** To detect and prevent fraud and other illegal activities.
**Analytics:** To analyze usage patterns and improve our site and services.
**Legal Basis for Processing**
We process your personal data based on the following legal bases:
**Contractual Necessity:** Processing is necessary to fulfill our contractual obligations to you (e.g., processing your order).
**Legitimate Interests:** Processing is necessary for our legitimate interests, such as improving our services, marketing our products, and preventing fraud, provided that these interests are not overridden by your rights and freedoms.
**Consent:** We rely on your consent to send you marketing communications. You have the right to withdraw your consent at any time.
**Legal Obligation:** We are required to process your data in order to comply with any applicable law.
**Sharing Your Personal Data**
We may share your personal data with the following categories of recipients:
**Service Providers:** We share your data with trusted third-party service providers who assist us in providing our services, such as payment processors, shipping companies, marketing platforms, and website hosting providers. These service providers are contractually obligated to protect your data and only use it for the purposes we specify.
**Business Partners:** We may share your data with business partners who offer products or services that may be of interest to you.
**Legal Authorities:** We may disclose your data to legal authorities if required by law or legal process.
**Affiliates:** We may share your data with our affiliates, subsidiaries, or parent company.
**International Data Transfers**
Your personal data may be transferred to and processed in countries outside of the European Economic Area (EEA). We will take appropriate safeguards to ensure that your data is protected in accordance with applicable data protection laws, such as implementing standard contractual clauses approved by the European Commission.
**Data Security**
We take reasonable measures to protect your personal data from unauthorized access, use, or disclosure. These measures include:
Using encryption to protect sensitive data.
Implementing access controls to restrict access to your data.
Regularly monitoring our systems for security vulnerabilities.
Training our employees on data security practices.
**Data Retention**
We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and the applicable legal requirements.
**Your Rights**
You have the following rights regarding your personal data:
**Right to Access:** You have the right to request access to your personal data and information about how we process it.
**Right to Rectification:** You have the right to request that we correct any inaccurate or incomplete personal data.
**Right to Erasure:** You have the right to request that we erase your personal data under certain circumstances.
**Right to Restriction of Processing:** You have the right to request that we restrict the processing of your personal data under certain circumstances.
**Right to Data Portability:** You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller.
**Right to Object:** You have the right to object to the processing of your personal data under certain circumstances, including for direct marketing purposes.
**Right to Withdraw Consent:** If we are processing your personal data based on your consent, you have the right to withdraw your consent at any time.
To exercise any of these rights, please contact us at 14 Via Alessandro Volta, Floor 3, 20121 Milan, Lombardy, Italy.
**Cookies and Similar Technologies**
We use cookies and similar technologies to collect information about your use of our site. You can control the use of cookies through your browser settings.
**Changes to This Privacy Policy**
We may update this Privacy Policy from time to time. We will post any changes on our site.
**Contact Us**
If you have any questions or concerns about this Privacy Policy, please contact us at 14 Via Alessandro Volta, Floor 3, 20121 Milan, Lombardy, Italy.